Tarek Müller
SCAYLECo-Founder & Managing Director
Tarek Müller is Co-Founder and Co-CEO of the ABOUT YOU Group
Tarek Müller is Co-Founder and Co-CEO of the ABOUT YOU Group
Tarek Müller is Co-Founder and Co-CEO of the ABOUT YOU Group and has been developing digital business models for more than 20 years. In 2014, he co-founded ABOUT YOU, which has since grown into one of Europe’s leading fashion and lifestyle eCommerce groups. Today, he is closely involved in shaping the Group’s strategy across eCommerce, technology and AI, including its B2B businesses SCAYLE Commerce Engine and SCAYLE STUDIOS.
Bei dieser Agentic Commerce Ausgabe erfährst du, was wirklich hinter dem Hype um KI-Agenten steckt, wie sie Produktsuche und Kaufentscheidung zunehmend übernehmen und warum dein Shop künftig nicht nur nutzerfreundlich, sondern auch für Maschinen verständlich sein muss. Freu dich auf Impulse von Expert:innen zur Entwicklung des Agentic Commerce und erfahre, welche Ansätze für Online-Shops jetzt besonders relevant sind.